LUMA Institute - Lateral Strategy

Certify your team to solve problems creatively — with the right mindset and framework.

We are proud to offer official LUMA System certification in Spanish for teams in Latin America and around the world — equipping your employees with the skills to collaborate, think creatively, and drive innovation.

What is LUMA Institute?

The LUMA Institute is a global leader in teaching teams how to solve problems creatively and collaboratively. Since 2010, LUMA has empowered thousands of individuals and teams to become problem-solvers at organizations of all sizes including Autodesk, Coca-Cola and P&G. They developed the LUMA System — a practical, easy-to-learn framework grounded in Human-Centered Design. Organizations around the world have adopted it to build a culture of innovation, improve decision-making, and empower teams with a shared, repeatable approach to tackling complex challenges. Whether you work in strategy, operations, customer experience, or product development, the LUMA System equips your team to think differently and act with clarity.

Mural + LUMA Institute

Since Mural and LUMA joined forces in 2022, LUMA’s proven methodologies have been integrated into Mural’s digital collaboration platform and AI features, providing teams everywhere with a common language and scalable toolset to boost innovation virtually or in person.

LUMA System

A powerful framework of 36 Human-Centered Design methods grouped into three key skills

Looking

Observing human experience
This skill focuses on immersing in people’s real-world context to uncover authentic insights. It allows us to listen, observe, and learn directly from users.

Understanding

Analyzing challenges and opportunities
This skill helps organize and make sense of information. It allows teams to identify patterns and define key opportunities that guide strategic decision-making.

Making

Envisioning futures possibilities
This is where action happens. The skill promotes creative thinking, rapid prototyping, and continuous refinement — turning ideas into strategic, testable solutions.

What does this mean for your team?

Your team can receive world-class innovation training — in Spanish and adapted to your context — with full access to LUMA’s official materials. Additionally, we can integrate Facilitation or Creative Problem Solving (CPS) training for even greater impact.

Ready to take the next step?

For more information about your personalized certification